Marketing Automation
Automate your lead generation.
APPROACH
Effortlessly convert more patients.
Leverage marketing automation to nurture your bariatric leads through personalized and timely email and SMS communication, ensuring that they receive relevant content based on their interests, behaviors, and interaction with your bariatric program. By automating lead scoring and outreach, our marketing automation tools allow your bariatric care team to focus on the most promising leads, increasing efficiency and ultimately leading to improved lead-to-consult conversions.
THE BENEFITS
The power of marketing automation.
Increased Engagement
From the moment a patient fills out a form on your bariatric website, we send them an SMS to increase engagement. Making this communication channel a powerful tool for converting more patients.
Personalization
Personalize the patient's experience by integrating SMS and email data with your bariatric workflows, enabling you to craft highly personalized and relevant messages, leading to stronger conversions.
Automated Workflows
Say goodbye to manual tasks! Our marketing automation platform lets you set up intricate, multi-channel workflows that trigger based on user behavior or specific time intervals. This means you can deliver the right message to the right patient at the right time, without lifting a finger.
How Marketing Automation Works
1
Patient fills out a form on your website and their data flows into BariNav.
2
We automatically enroll the patient in a marketing workflow based on their engagement with your website.
3
The patient will receive branded SMS and/or email messages personalized to their stage in the bariatric funnel.
Channels
- SMS Messaging
- Email Marketing
SMS Messaging
Integrate SMS messaging in your bariatric program to unlock higher engagement rates.
Email Marketing
Email marketing is a scalable way to deliver targeted content, nurture leads, and build long-term relationships with your audience.
Connect your marketing
processes to BariNav.
processes to BariNav.
Integrating marketing campaigns with the BariNav system streamlines patient management and enhances insights, enabling a comprehensive view of each prospect's journey. With the BariLead and BariNav integration, you can personalize marketing campaigns based on customer behavior, health history, and unique preferences, leading to higher engagement and better conversion rates.
Marketing Automation Features
Cross-Channel Campaign Management
Cross-Channel Campaign Management
Create, schedule, and manage SMS and email campaigns from one centralized platform, making it easy to craft compelling messages and set up automated workflows.
Segmentation and Targeting
Segmentation and Targeting
Target your prospects and patients with personalized content by dividing your audience into segments based on demographics, behaviors, or preferences.
